The Upside of Irrationality
We learned from the 2008 economic crisis that irrationality is an influential player in financial markets. But it is often the case that irrationality also makes it way into our daily lives and decisionmaking in slightly different and vastly more subtle ways. Since irrationality is an inherent part of the way we function and think, it's time to look at how it affects our behavior, up close and personal.
In THE UPSIDE OF IRRATIONALITY, behavioral economist Dan Ariely will explore the many ways in which our behavior often leads us astray in terms of our romantic relationships, our experiences in the workplace, and our temptations to cheat. Blending everyday experience with groundbreaking analysis and new research into our decisionmaking processes, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities. In each chapter, Dan will examine data from original experiments to draw invaluable conclusions about how and why we behave the way we do in these areas of our lives. In an extension of his conclusions, Dan will also reflect on ways to make ourselves and our society better.
Drawing on the same experimental methods that made Predictably Irrational such a hit, Dan will emphasize the important role that irrationality plays in our day-to-day decisionmaking not just in our financial marketplace, but in the most personal aspects of our lives.
-
AVL
- Product Code: ebook
- Availability: In Stock
- 2,000FCFA
- Ex Tax: 2,000FCFA

Seller's Information
Africa Venture Group SARL
Badges


Total Products 156
Tags: ebook
Becoming an Extraordinary Manager
Nearly all managers dream of being inspiring leaders who elicit the most from their people. But whil..
2,000FCFA Ex Tax: 2,000FCFA
Changing Yourself and Your Reputation
This book offers help in making changes--and in getting people to notice them. Changing is hard work..
2,000FCFA Ex Tax: 2,000FCFA
Complete MBA For Dummies
Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical,..
2,000FCFA Ex Tax: 2,000FCFA
Communication Skills for dummies
The key to perfecting your communication strategy Great communication skills can make all the dif..
2,000FCFA Ex Tax: 2,000FCFA
Creating a Vision
If you want to be an effective leader--at any level--you should pay attention to vision. Leaders who..
2,000FCFA Ex Tax: 2,000FCFA
101 Activities for Teaching Creativity and Problem Solving
Employees who possess problem-solving skills are highly valued in today?s competitive business envir..
2,000FCFA Ex Tax: 2,000FCFA
Crucial Conversations-Tools for talking when stakes are high
When stakes are high, opinions vary, and emotions run strong, you have three choices: Avoid a crucia..
2,000FCFA Ex Tax: 2,000FCFA