The Idea Hunter: How to Find the Best Ideas and Make them Happen
A different way of discovering and developing the best business ideas
Jack Welch once said, "Someone, somewhere has a better idea." In this myth–busting book, the authors reveal that great business ideas do not spring from innate creativity, or necessarily from the brilliant minds of people. Rather, great ideas come to those who are in the habit of looking for great ideas all around them, all the time. Too often, people fall into the trap of thinking that the only worthwhile idea is a thoroughly original one. Idea Hunters know better. They understand that valuable ideas are already out there, waiting to be found – and not just in the usual places.
- Shows how to expand your capacity to find and develop winning business ideas
- Explains why ideas are a critical asset for every manager and professional, not just for those who do "creative"
- Reveals how to seek out and select the ideas that best serve your purposes and goals and define who you are, as a professional
- Offers practical tips on how to master the everyday habits of an Idea Hunter, which include cultivating great conversations
The book is filled with illustrative accounts of successful Idea Hunters and stories from thriving "idea" companies. Warren Buffet, Walt Disney, Thomas Edison, Mary Kay Ash, Twitter, and Pixar Animation Studios are among the many profiled.
| Pharmacie | |
| Description | Une autre façon de découvrir et de développer les meilleures idées commerciales Jack Welch a dit une fois: «Quelqu'un, quelque part, a une meilleure idée». Dans ce livre de lutte contre le mythe, les auteurs révèlent que les grandes idées d'affaires ne proviennent pas de la créativité innée, ou nécessairement de l'esprit brillant des gens. Plutôt, de grandes idées viennent à ceux qui ont l'habitude de chercher des idées géniales tout autour, tout le temps. Trop souvent, les gens tombent dans le piège de penser que la seule idée valable est complètement originale. Les chasseurs d'idées savent mieux. Ils comprennent que des idées précieuses sont déjà là, en attente d'être trouvées - et pas seulement dans les endroits habituels. Montre comment élargir votre capacité à trouver et développer des idées d'affaires gagnantes Explique pourquoi les idées sont un atout essentiel pour chaque gestionnaire et professionnel, pas seulement pour ceux qui font "créatif" Révèle comment rechercher et sélectionner les idées qui répondent le mieux à vos objectifs et objectifs et à définir qui vous êtes, en tant que professionnel Offre des conseils pratiques sur la façon de maîtriser les habitudes quotidiennes d'un chasseur d'idées, qui comprend la culture d'excellentes conversations Le livre est rempli de récits illustratifs des chasseurs d'idées réussis et des histoires d'entreprises prospères. Warren Buffet, Walt Disney, Thomas Edison, Mary Kay Ash, Twitter et Pixar Animation Studios font partie des nombreux profils. |
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